ads.txt

State of Ads.txt Adoption

Real-time tutorials and certification from DFP.Training

What is ads.txt? Ads.txt is an IAB Tech Lab project that was created to fight inventory fraud in the digital advertising industry.  The idea is simple; publishers put a file on their server that says exactly which companies they sell their inventory through.  The file lists partners by name, but also includes the publisher’s account […]

The post State of Ads.txt Adoption appeared first on Ad Ops Insider.


Source: .adopsinsider

Setup an Ads.txt Web Crawler

Real-time tutorials and certification from DFP.Training

This post is a step by step walkthrough of how to start using Neal Richter’s ads.txt web crawler Python script posted under the official IAB Tech Lab’s git repository. You might know him as the former CTO of Rubicon Project or current CTO of Rakuten, but he also served as a key contributor to the […]

The post Setup an Ads.txt Web Crawler appeared first on Ad Ops Insider.


Source: .adopsinsider